We know that in this modern era, marketing online is done by using the content. Be it videos, audios or texts; content is what makes a user choose or drop a product.
So websites and online media use various types of content to market either product, services or an idea. But the most prevalent content on the internet is text.
People feel much more immersive reading about a well-written piece on a product rather than watching a video. This is because a video lacks the minute details that only a written content can comprehend.
This is why now, websites that deal in the same area of expertise spin-off well-written content from other sites and post it on theirs.
Content spinning is a complex job that you might think of because you will have to avoid plagiarism hits from any plagiarism checker.
Also, there is an added problem in rewriting content in such a way that it doesn't lose its meaning. Content spinners are hence used to create a near perfect alternative copy of an existing written body.
There are automated content spinners that use AI to spin content in order to have a meaningful content in virtually no time. The time-saving prospect makes content spinners a really attractive option for marketers.